Fort Myers News Press did a story on JetScape Copier & Cartridge Warehouse. Its brought us a ton of business and I am really proud of the article, so I want to share it with you. Below is a copy of the article.
Success Story: JetScape Copier and Cartridge Warehouse
Recycled ink draws buyers
Customers look to save money
by Evangelia Ganosellis, firstname.lastname@example.org
Fort most businesses, the distressed economy has been a burden.
Fort JetScape Copier and Cartridge Warehouse, it’s been more of a blessing.
The Fort Myers company recycles ink and toner cartridges for printers, fax machines and copiers and sells them at a reduced price.
“We get new customers every day,: said JetScape owner Mike Tissier. “Now, people care if they save a dollar.”
Tissier started the business out of his home 13 years ago, borrowing the idea from a friend in Illinois.
Right away, it was a hit, he said.
Today, the company has more than 7,000 customers in Lee County, and another 1,500 that come from around the country and Canada.
And recently, Tissier has begun to see more of a different kind of customer.
“We’re seeing more affluent people coming through the doors than we ever saw,” he said. “They’ve lost money over the last several years.”
As more businesses and individuals have begun to rely on JetScape for their office needs, the company’s revenues have begun to climb.
In 2008 JetScape pulled in just over $1 million.
In 2009, that number crept closer to $1.1 million.
And this year, Tissier is anticipating the 12 employee company to rake in $1.4 million.
Although JetScape has a few local mom-and-pop competitors, what sets the company apart from them is its laboratory.
“You have to do it under lab conditions, otherwise it just doesn’t come out right,” Tissier said of the recycling process.
When JetScape receives used ink or toner cartridges, they’re visually inspected and then tested for defective qualities.
Then each undergo different refurbishings and reassembling. When finished, both are tested to ensure they work properly.
Remanufacturing ink and toner cartridges requires sophisticated equipment, which JetScape has in place, he said.
Rick Krichbaum, president of Marquis Wealth Management in Fort Myers, has been a JetScape customer for more than 10 years.
When Krichbaum’s company needs a refill, he said, someone from JetScape is always ready to deliver.
“It’s kind of the old-fashioned way of doing business,” he said. “You shake someone’s hand, and they do what they say they’re going to do.”
It’s JetScape’s customer service more than anything else that’s kept him coming back for so long, he said.
” We’re not dealing as a name and number, ” he said. “We’re dealing as a relationship.”
Larry Evans, general manager of the Colony Resort on Sanibel, said JetScape’s success depends not only on its customer service, but the quality of its product as well.
In his eight years working with JetScape, Evans said, he’s never had any problems with its products.
Evans relies on JetScape for ink cartridges as well as computer advice.
And the way Tissier treats his customers doesn’t hurt, either.
“Mike’s just a super guy,” Evans said. “He’s always been there when you need him.”
Tips for Business Success:
- Always remain focused
- Don’t forget: The customer is always right.
- Guarantee your products and service